The growth of North America’s largest seafood restaurant chain has been spurred on by a change in how consumers are eating out. Joey’s Fish Shack’s focus on the experience has drawn the attention of restaurateurs nation-wide.
“Our restaurant has grown up. It’s less cafeteria and far cozier,” says Joe Klassen, founder and CEO of Joey’s Only Franchising Ltd. “Our restaurant décor makes for a more welcoming feel.”
Another new Joey’s has evolved in the west end of Edmonton. The opening of Joey’s Fish Shack in Terra Losa in August 2021 makes 8 new Joey’s Fish Shacks in less than a year.